Director of Brand, Naturepedic Organic Mattresses, Chagrin Falls, Ohio
Naturepedic Director of Brand Annie Murray is a seasoned editor and strategist with over 10 years of experience in content marketing and branding. Since joining Naturepedic in 2021, she has overseen content initiatives, paid media partnerships, PR efforts, new product launches and more, driving brand engagement through empathetic listening and storytelling. Across all channels, Annie is committed to holding the brand accountable for accuracy and honesty, meeting the expectations of health and eco-conscious consumers.
Annie’s background spans from agency life to corporate settings, where she has excelled in crafting compelling narratives and fostering brand growth. She holds an MFA in Creative Writing and executive education certificates in Social Media Strategy and Branding. A mom of three, a dog-mom of two and a long-distance runner, Annie relates all too well to the overwhelm of today’s parent and the profound desire to create a safer, healthier world for our children.